Boomer hearing aid: Just make mine like an iPod

August 1st, 2007

How to make aging technology palatable to Peter Pan Boomers in denial? Easy: make it cool. AudeoThe Boston Globe reports on nifty new products that make hearing aids and other stuff into fashion statements. Case in point: the Audeo–not a hearing aid but a “personal communication assistant.” There’s good info here, too, on some of the product design work being done at MIT’s AgeLab and by startup companies like Arlene Harris’ GreatCall, which makes a cell phone for people who want a phone that just … makes phone calls.

2 Responses to “Boomer hearing aid: Just make mine like an iPod”

  1. GoingLikeSixty Says:

    Nah, you really don’t want hearing aids like an iPod. Those kind of aides are silly putty in your ear. The digital kind like Audeo and Vivatone (my brand) let you hear unamplified sounds as well as amplified.
    Cool? Hell, their behind your ear! Getting a lot of buzz on the blogs tho’

  2. Large print and hearing aids for the baby boomers Says:

    […] blog that covers technology for older users, 50+Digital, posted an article last week about the Audeo. This hearing aid is marketed as a “personal […]

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